Would You Want to Know... You?

by Peg Brantley
Evocative Characters. Intriguing Crime. Compelling Stories
(Who is happily meeting readers and writers at Left Coast Crime in Monterey!)




I recently saw a chart for Successful versus Unsuccessful People. I think it could also have been for Happy versus Unhappy People, or even... drumroll... Writers You Want to Know versus Writers You Don't Want to Know.

We hear things all the time about how gracious Laura Lippman and Lee Child are. They come across to readers as generous and kind and well... writers as people who readers want in their lives. Writers as people who readers want to cheer for.

Other than the obvious—that writers write stories readers enjoy reading—here's what I've come up with:

Writers You Want to Know	Writers You Don’t Want to Know
Have a sense of gratitude	Have a sense of entitlement
Make decisions out of love (there's passion in every story)	Make decisions out of fear (they write to formula)
Take the high road	Take the expedient road
Exercise forgiveness	Hold grudges
Want others to succeed and be happy	Secretly want others to fail and be miserable
Share information and data	Horde information and data
Understand they owe their readers	Believe their readers owe them
Operate from a transformational perspective	Operate from a transactional perspective
Understand it takes a village	Believe they are the village
Trust others	Doubt others
Continuously seek to improve	Believe they’ve got everything covered
Believe in others	Believe only in themselves
Set goals	Have that sense of entitlement thing going on again
Are honest in their assessment of how hard they work	Either say they slave away 24/7 or that they simply have the magic touch
Accept responsibility for their failures	Blame others for their failures
Include as many as possible in as many ways as possible	With each ladder rung achieved, they pull the steps up behind them

Do you have issues with any of these? Disagreements are fine with me. I'm not a politician.

What would you add?

And before anyone says it, I have some friends who say they could care less about getting to know any authors. All they want is a good book. And yes, I still love them.

Should I query agents or self-publish?

By Andrew E. Kaufman, author of psychological thrillers

As soon as I started selling a lot of books, I also started getting a lot of emails from other authors, and one of the most frequently asked questions (besides "what’s your secret?") was whether they should self-publish or query agents.

I’m never quite sure how to answer that question, because it seems like an extremely personal choice--kind of like, “Should I go to college or try a trade school?” Only a qualified counselor can help answer that question, and they need a lot of information to help you make an informed decision.

Besides, what’s right for one person certainly isn’t right for the next, and I always feel hesitant to give advice when it seems so subjective. I don’t know an author’s circumstances, so it’s difficult to help them decide. I’m not an expert; I’m just another author, and all I can really do is speak from my own experience, which really is just one perspective of many.

But having said that, I did learn a few things along the way, and I’m always happy and willing to talk about them, because I know how frustrating and heartbreaking it can be to have something you’re proud of and then struggle to find others who will feel the same enthusiasm.

First, there are some questions you should ask yourself, ones I asked too, that helped me choose my own path. Here are a few of them:

What stage are you at in your process?

Have you already gone the querying route and found little success? If so, self-publishing may very well be a good option.

I tried for traditional publishing at first, because back then it was the only option available. I wanted more than anything to find an agent and publisher, but after receiving hundreds of rejections, I gave up. Then, once e-publishing (specifically, the advent of the Kindle) came along, I decided to try that. 

Within a few years, I was selling a lot of books, making a nice living, and most important, was doing what I loved. Even better, I was the one in control. It was a great feeling, and suddenly having a publisher didn’t seem to matter much at all. 

As it turned out, I was eventually approached by agents asking if I was interested in representation and ended up going with one of them. So in the long-run I ended up exactly where I'd been trying to go in the first place—I just found a different door. 

How important is it to have a publisher’s name behind your work instead of your own?

Once I found success as an author (which incidentally, is a relative word, and in my opinion, should be defined by much more than sales) I realized that having a publisher’s name behind my work paled in comparison to the strides I was making on my own. Were there people still snubbing their noses at me? Absolutely. Did it bother me? Not so much because I knew I was achieving exactly what my “legitimate” counterparts were. I was just doing it in a different way.

For some, it’s still important to be associated with a traditional publisher, but I believe that’s quickly changing, and eventually, it won’t much matter. For me, getting my books into readers' hands was all I wanted, and now I'm doing that.

Are you willing to give up certain things?

If you go the traditional route you will make sacrifices—at least if you’re just starting out—and depending on which publisher you go with, the degree will vary. For one, you won’t have as much creative control over your work. Largely speaking, most traditional publishers have the final word over the content of your work (including your cover). As an indie author, it’s all up to you. For some, that's a big bonus.

Same thing goes for your profit margin. Being an indie author gives you far more leeway in this area. KDP currently offers a 70% profit on gross sales (for books $2.99 and up). Being with a traditional publisher will likely get you far less.

For some, this is extremely important. For others, not so much. So you should ask yourself how much control you’re willing to hand over to a publisher, and even more important, understand the terms of your agreement before you sign with them.

Can an agent help you reach your goals?

First of all, what are your goals? This was a question I struggled with before making my decision to finally work with an agent. When mine approached me, my first question was, how will I benefit from this relationship? His answer was that he wanted to help take my career to the next level, which made sense because that was also my own goal. Right now, he manages the foreign, audio, and television/film rights for my work, as well as those for U.S. publishing. I’ve recently signed a lucrative deal, which I hope—at least from my perspective—will indeed take my career to the next level.

The thing to keep in mind is that whatever decision you do make, you should be fully aware that this industry is changing at breakneck speed, and you have to think on your feet. What works for me—or anyone else—is likely going to change sooner rather than later. Do I think going indie is a great way to go? Absolutely. Do I think it’s a way to open doors that were previously closed off? You bet.

Do I think it’s the best route for you?

That’s for you to decide.

Andrew E. Kaufman is the author of The Lion, the Lamb, the Hunted and While the Savage Sleeps, both Amazon top 100 bestsellers this year. His books are the most borrowed, independently published books in the Kindle Owners' Lending Library, and his combined sales have reached well into the six-figure mark. He is represented by Scott Miller, Executive Vice President of Trident Media Group in New York. For more info about his work, please visit his website at: www.andrewekaufman.com

How do feel you have progressed as a writer over the past few years?

By Andrew E. Kaufman

That’s the question someone posed to me in a recent interview. It’s a good one, but I have to admit that it caught me a little off guard. It wasn’t that I didn’t know—I just hadn’t really paused to think about it in quite some time. The past year has been a whirlwind of activity, and the recent success of my latest novel took me by surprise. I feel as though I’ve been spinning ever since, sometimes with excitement, sometimes with anxiety, sometimes with fear, sometimes with pure exhaustion.

And admittedly, sometimes with I-don’t-know-what.

At times it’s felt as though the bulk of my progress has taken place during this accelerated period, but I know that’s not really true, that it’s been moving on a steady continuum for several years now. The bigger events do tend to cloud the smaller ones, but all are equally important.

But I’m really glad they asked me this question because it’s one we should all ask ourselves from time to time no matter what we do. It’s good for us to stop, to look back, and to measure just how far we’ve come, and it’s important to recognize our accomplishments, our failures—everything—no matter how big or small those things might be.

I remember putting my first book on Kindle and having no idea where it might lead. All I knew was that I wanted to get it “out there “ in the readers’ hands. I sold a total of four copies in the first month, and I soon realized I still had a great deal to learn, and I was thrilled when I finally did. I had very little understanding of how this industry worked at the time. Now I feel like I know a lot. More progress.

And my writing has changed over time as well. I’m the kind of person who likes to keep learning new things. I love to stretch and grow, and I feel as though I have. I look back at some of my earlier work—even my first book—and I can see how much my writing style has changed over the years. Even as I work on my third novel, I have a strong sense that I’ve improved my craft in a way that makes me feel proud. It’s great to be see myself in that place.

My confidence level, while certainly not to the point where I feel fearless or invincible, has risen right along with my writing. Let’s face it, to be a writer means to be vulnerable, and admittedly, that was a tough one for me. Most of us pour our hearts and souls onto the pages. It takes time to build a tough enough skin to where we’re able to use criticism to mobilize us instead of paralyze us. But it’s important. It’s part of The Process. I feel as though I’ve finally reached a point where I can look at criticism objectively instead of emotionally, to sort out the things I feel can help me from the ones that don’t, and then use them to propel my work forward. I don’t worry or obsess about it as much, and that also feels wonderful. Yet another sign of growth.

How about you? Whether you’re an author or not, do you stop every once in a while to take a good look at where you came from, where you are now, and how far you’ve come? If you do, what do you see?

Five Things I've Learned About Being an Author

By Andrew E. Kaufman

Author of psychological thrillers

I’m working on my third and fourth novels right now, and in some ways, I think I’m starting to get the hang of what this gig is all about. I’m not saying I know everything, nor do I think I ever will. Life is all about the learning curves, and the only time we stop riding them is after we die. But I’m at a stage now where, because I’ve put on some miles, I’m able to look back at the road and see things with more clarity. Of course, everyone’s journey is different and experiences will vary, but here’s what mine has taught me so far:

Follow your heart and everything else will follow right along.

I was once at writer’s conference. They were talking about how to sell lots and lots of books. When the speaker opened the discussion to the audience, I raised my hand, and when he called on me, I said:

“Don't you think if you follow your passion everything else will fall into place naturally?”

“Are you bull$h#ing me?” he said.

“No,” I replied, shrinking into my seat. “Why?”

He rolled his eyes and called on the next person.

But regardless of the less-than-enthusiastic reception, I still hold firm to that belief. In fact, I believe it now more than ever, and I’ve used it to guide me through every decision. I write about what inspires me, even when logic or “the rules” tell me otherwise. I allow my passion for writing to lead the way. So far, it hasn’t failed me. When you do what you love, and keep doing it on a consistent basis, success  is bound to happen.

My readers owe me nothing, but I owe them everything.

Make no mistake about this: whatever success I’ve had thus far, I owe to the people who have chosen to pick up my books and read them. Yes, talent can be a good thing, but it will only get you so far. If you want people to read your work, you need readers. The choices these days are mind boggling, and I’m grateful as hell to anyone who spends their hard earned money or precious time on my work. I will always be thankful to my readers, never take them for granted or lose sight of how much they mean to me, and I will always strive to give them the absolute best I can offer. 

Trust The Process

Writing a novel is a journey. Sometimes it’s bumpy, sometimes it’s invigorating, and yes, sometimes it’s just a plain old pain in the rear. But it’s all part of The Process, and it’s all necessary. There is a purpose for everything, and I’ve learned that if I allow it to occur, good or bad, I'll be just fine. I’ve also learned that the more I resist, the more I tend to get in my own way, so I do my best to avoid that pitfall. It’s all about allowing The Process to do its work. 

I write because I have to.

I often get caught up in the numbers game, on selling books; most of us do, but I’ve found that's the very moment I start to make myself miserable and unhappy. It never fails. On the other hand, when I forget about all that and focus on my writing--what I love--I remember again why I got into this business in the first place; it's because I have to write. Yes, sales are wonderful validation for hard work, but the real validation comes every time I start a fresh new page and watch my story and my characters come to life. Nothing else can compare. Nope, not even big sales numbers. Yes, I know...we also have to pay the bills, but let's be honest, if that's what it were all about, we would have chosen a career with much more stability.

I will never stop learning, never stop improving

Because the moment I think I’m too good to do better will be the exact moment I fail. There will always be room for improvement in my work, and to be honest, for me, that’s part of the magic. There's nothing better than seeing my skills stretch to new heights, and I never want to stop experiencing that feeling. To grow is to live life to the fullest.

What about you? What has your journey taught you? It doesn’t have to be about writing books; it’s about life.

The Price of Integrity

By Andrew E. Kaufman

As if Amazon reviews weren’t already the subject of intense scrutiny, here’s something else guaranteed to make your skin crawl. There’s a new breed of fibbers in town: they’re called review factories, promoters who will speak well of your novel for a fee. And it doesn't end there. More and more, individuals are offering the same service.That’s right. Apparently, rave reviews are no longer something you have to earn—they’re something you can buy. Cheaply.

Here’s an example. I randomly pulled these ads from fiver.com, a website where you can offer any service for five bucks:

• I will write two Amazon reviews from two different reviewers for your product or book for $5.
• I will give your book a glowing five star review on Amazon for $5
• I will vote Amazon reviews as helpful or unhelpful and report a review as inappropriate for $5

Huh?

Okay. We all know this is wrong. No-brainer, right? And we also know that engaging in this sort of activity does nothing but adulterate the review process—that is to say, render it useless. And it no doubt hurts those of us who work hard to actually earn our good reviews.

But on a much deeper level one has to wonder: is it really worth it? Seems like a shallow victory to me. I know, I know, anyone who engages in this sort of behavior probably doesn’t much care about fulfilling a dream or chasing their passion. More than likely it’s all about the money.

Not that there’s anything wrong with making a buck, but if that’s the case, I’m thinking there are much easier ways to go about doing it. I speak from experience here. I’ve sold a lot of books, and when you consider how long it takes me to write one, I’m absolutely positive I could have earned the money in half the time doing any number of other things. Seems to me that writing books just for the purpose of making money is sort of like trying to dig your way to China with a plastic pail and shovel.

What about the props? Is that what it’s all about? Bragging rights? I doubt it, but on the slight chance that’s the case, here’s a question: how about just writing a damn good book? And if they can’t do that, if they don’t have the ability, why are they wasting their time writing bad ones? I mean, they have to be bad, right? If they were good, they wouldn't have to pay someone to say so.

If I sound a little angry it's because I am. But what about you? What do you think? Authors: how's it make you feel? And readers: does it make you want to take reviews less seriously? Not read them at all?

Talk to me.