By Sheila Lowe
William and Kate are not the only ones to welcome a new baby into the world this week. After many months of hard labor, I've just uploaded my new book to Kindle and am sighing a huge sigh of relief. Which is silly, really, because now the hard work begins—marketing it!
After publishing four books in my Forensic Handwriting Mysteries series with a major publisher, What She Saw is my first standalone novel, first self-pubbed. It follows a young woman through the terrifying labyrinth of amnesia, where no one is who or what they appear to be. Writing this book gave me the freedom to explore a somewhat different writing style. My series books are a little breezier, and though my main character Claudia Rose and some of her friends have important roles in WSS, the tone is somewhat darker. After all, how would it feel to wake up and find yourself on a train to an unknown destination, realizing that you don’t know how you got there or who you are. That’s where What She Saw begins.
The subject of amnesia has always fascinated me and I knew that someday I would write about it. That day has come and early reviews (including Peg's) are gratifyingly positive. But that doesn’t mean I’m not terrified. I’ve always had a publisher behind me, so this foray into the world of independent publishing is brand new. I think of it as flying without a net.
I made this choice after being orphaned. In the publishing arena that means the editor who loved my work left the publishing house and the one who took her place was not so enamored. Therefore, without a new contract and left to my own devices, I certainly wasn’t going to stop writing. And with Kindle offering much nicer royalties than the big houses, it seemed like a no-brainer.
The one nice thing the big guys offer their authors, though, is distribution. They may not do anything to promote our books (they save that money to spend on the big bestsellers), but they do get them into the stores, which is worth quite a lot. This time, I’m counting on some of my fellow bloggers on CRC to coach me on how to spread the word. Right now, I just know enough to be a little bit dangerous.
Here's the link: http://amzn.to/14DgMtj. I’m asking my FB friends to post it to their walls and ask their friends to do the same. Maybe we can get it to go viral. It's a start. Another strategy is to give away a back list book with the motive of getting new readers hooked on the rest of the series. I plan on giving away the Kindle version of Poison Pen, the first of my series from July 30-August 1.
And lastly, my new bookmarks have just arrived. I'll happily send one, or a bunch if you have a book club. Email me a request with your snail mail address: email@example.com
Sounds like a winner. Please let me know when I can get it for my Nook. Not everyone has a Kindle.ReplyDelete
Thanks, Terry. Since it's in the KDP program, I am not allowed to publish to other platforms. However, you can download a free app to read it on your iPhone or iPad, etc.Delete
Good luck. Can't wait to read it. My TBR pile gets larger *sigh*. Loved all the other books BTW.ReplyDelete
Thanks, Kate! It was really interesting writing from someone's perspective other than Claudia's. And now, back to finishing the next Claudia book, much of which is written from Joel Jovanic's POV.Delete
Congratulations on your new baby! I wish you all kinds of success!ReplyDelete
Thank you, Peg. You've been a great help on this project.Delete
I'm fascinated with amnesia too, so it sounds like an intriguing story.ReplyDelete
As for help in getting your self-published book into stores, there's not much you, or any of us, can do. But if B&N has carried your books before, you should at least contact their small press department.
B&N has certainly carried my series, but it's no longer available in their stores, only in the catalog. But you've already told me something new. I don't think I had heard of their small press dept!Delete
I don't think B&N will accept to carry something that's self-published on CreateSpace, which is an affiliate of Amazon. (Is that where you published the print version?) That's been my experience, anyway... Let me know if you find out otherwise, okay?Delete
My paperbacks are available online through B&N. Not the same, I know, but I'm there.Delete
Yes, mine are too, Peg. I should have specified, in their bookstores. And maybe that will change... I got them to sell my Writing a Killer Thriller at the B&N bookstore at Thrillerfest - on consignment, but I still sold a lot of physical copies through them there.Delete
Jodie, I haven't published a print version of WSS, and at the moment don't have plans to. But you never know.Delete
Well, in that case, you don't have to worry about distribution! Amazon will sell your books for you. Amazon sells more books than all other publishers combined!Delete
Good luck with this new book and your whole indie-pubbing adventure, Sheila!ReplyDelete
If I were you, I'd concentrate mainly on the e-book version - I think you'll be pleasantly surprised at the sales. According to my research, indie authors make about 90 - 95% of their sales from their e-books.
That's encouraging, Jodie, thanks.Delete
I just downloaded your book. Can't wait to read it. I wish you many, many sales.
Thanks so much, Pat. Please let me know what you think.Delete
I jsut have to say, one more time, that's one of The Coolest Covers Ever.ReplyDelete