I'm trying to work through this new author balancing act. It has given me more than one nightmare.

With the publication of my first book, I suddenly find myself in a cyclone. There's a convergence of past, present and future that all relates to and hinges on my choices. How much time do I devote to all of the pieces that need some of my time?
My sales are about to offer me a break-even for the editing, cover design and interior formatting. But suddenly I find this amazing actor who I think would be perfect for an audio version for which I've had requests. And then there's that website presence we've been told over and over again we need and that I don't have the expertise to handle on my own. It's all money beyond what I want to pay right now. On the other hand, maybe there's part of it that would be a good investment. These items take more time. More consideration. More research. Less writing.
And then for a day my sales falter. I frantically try to figure out what I can do to "fix" things. Should I tweet more? Do I need to get involved with Kindle Nation? Would a trailer help? Is this a fluke or am I settling in to more realistic sales? (And while I'm here, small rant: some readers were disappointed there wasn't more romance. I never described my book a romance. There is no tag that purports it to be a romance. Not even a romantic suspense. The cover, the title? No romantic themes.)
In my heart of hearts (speaking of romance), I believe the best thing I can do to help RED TIDE get into the hands of more readers is to get my second book out there. But what do I know?
How do I manage this? What should my priorities be? Have you found a rhythm for your day?